We make characters people fall for.
FATELAB is a small studio in Singapore. We turn the places, outfits and traditions we love into cute collectible figures — the kind you keep on your desk long after the trip is over.
Most souvenirs get put in a drawer. We wanted to make the opposite of that.
Every place we love is full of small, specific things — a strangely shaped stone, the pattern of a window, the way a festival outfit is folded. Those details make brilliant characters. So we give them names, personalities and a little world of their own, then put them in a sealed box so meeting them feels like a surprise. Collect them, gift them, trade the doubles with a friend.
Four things we promise every character.
Real places, real details
We go and look. Every character starts from something that actually exists — a stone, a window, a festival outfit — so the little details are worth noticing.
Characters you get attached to
Names, personalities, tiny quirks. We design families of characters you want to line up together, not one-off souvenirs.
Worth keeping
Good weight in the hand, colours that don't fade into the shelf, and a finish that still looks lovely a few years in.
Always one secret
Every series hides one edition that's genuinely hard to find. Opening the box should feel like something.
Made in Singapore, for everywhere.
Design
Character design, storytelling and the sketchbook stage
Making
Blind boxes, vinyl, plush and everything else we turn them into
Shops
The little booths and shelves where you meet them in person
Hello
Collectors, shops, museums and anyone who wants to say hi